예전 수입기기 들이 avi 가 아니라 mov 파일로 많이 되었엇습니다.
당시의 기억으로 사용자들의 o/s가 맥이 아닌 windows 경우도
서버로부터 .ra .rm .mov 파일이 다운되면
embed 를 쓰지않고  object 로 할때는 플레이가 된걸로 압니다.
이때는 플레이 되는 위치를 잘 정해주셔야 됩니다.

하지만 사용자에게 퀵타임 플레이어가 설치가 되있어야겠죠.
당연히 사용자에게 다운로드할 링크는 해주셔야되구요.
http://www.apple.com/quicktime/download/win.html


<OBJECT classid='CLSID:22d6f312-b0f6-11d0-94ab-0080c74c7e95' codeBase=http://activex.microsoft.com/activex/controls/mplayer/en/nsmp2inf.cab#Version=5,1,52,701
height='<?=$player_height?>' id=MediaPlayer style='LEFT: 0px; TOP: 0px' type=application/x-oleobject
width='<?=$player_width?>' bgcolor="DarkBlue" standby='Loading Microsoft Windows Media Player components...' >
<PARAM NAME='AudioStream' VALUE='-1'>
<PARAM NAME='AutoSize' VALUE='0'>
<PARAM NAME='AutoStart' VALUE='true'>
<PARAM NAME='AnimationAtStart' VALUE='false'>
<PARAM NAME='AllowScan' VALUE='-1'>
<PARAM NAME='AllowChangeDisplaySize' VALUE='-1'>
<PARAM NAME='AutoRewind' VALUE='0'>
<PARAM NAME='Balance' VALUE='0'>
<PARAM NAME='BaseURL' VALUE=''>
<PARAM NAME='CaptioningID' VALUE=''>
<PARAM NAME='ClickToPlay' VALUE='-1'>
<PARAM NAME='CursorType' VALUE='0'>
<PARAM NAME='CurrentPosition' VALUE='-1'>
<PARAM NAME='CurrentMarker' VALUE='0'>
<PARAM NAME='DefaultFrame' VALUE=''>
<PARAM NAME='DisplayBackColor' VALUE='0'>
<PARAM NAME='DisplayForeColor' VALUE='16777215'>
<PARAM NAME='DisplayMode' VALUE='0'>
<PARAM NAME='DisplaySize' VALUE='0'>
<PARAM NAME='Enabled' VALUE='-1'>
<PARAM NAME='EnableContextMenu' VALUE='-1'>
<PARAM NAME='EnablePositionControls' VALUE='-1'>
<PARAM NAME='EnableFullScreenControls' VALUE='0'>
<PARAM NAME='EnableTracker' VALUE='-1'>
<PARAM NAME='Filename' VALUE='<?=$data[file_name2]?>'>
<PARAM NAME='InvokeURLs' VALUE='-1'>
<PARAM NAME='Language' VALUE='-1'>
<PARAM NAME='Mute' VALUE='0'>
<PARAM NAME='PlayCount' VALUE='3'>
<PARAM NAME='PreviewMode' VALUE='0'>
<PARAM NAME='Rate' VALUE='1'>
<PARAM NAME='SAMILang' VALUE=''>
<PARAM NAME='SAMIStyle' VALUE=''>
<PARAM NAME='SAMIFileName' VALUE=''>
<PARAM NAME='SelectionStart' VALUE='-1'>
<PARAM NAME='SelectionEnd' VALUE='-1'>
<PARAM NAME='SendOpenStateChangeEvents' VALUE='-1'>
<PARAM NAME='SendWarningEvents' VALUE='-1'>
<PARAM NAME='SendErrorEvents' VALUE='-1'>
<PARAM NAME='SendKeyboardEvents' VALUE='0'>
<PARAM NAME='SendMouseClickEvents' VALUE='0'>
<PARAM NAME='SendMouseMoveEvents' VALUE='0'>
<PARAM NAME='SendPlayStateChangeEvents' VALUE='-1'>
<PARAM NAME='ShowCaptioning' VALUE='0'>
<PARAM NAME='ShowControls' VALUE='-1'>
<PARAM NAME='ShowAudioControls' VALUE='-1'>
<PARAM NAME='ShowDisplay' VALUE='0'>
<PARAM NAME='ShowGotoBar' VALUE='0'>
<PARAM NAME='ShowPositionControls' VALUE='-1'>
<PARAM NAME='ShowStatusBar' VALUE='-1'>
<PARAM NAME='ShowTracker' VALUE='-1'>
<PARAM NAME='TransparentAtStart' VALUE='-1'>
<PARAM NAME='VideoBorderWidth' VALUE='0'>
<PARAM NAME='VideoBorderColor' VALUE='0'>
<PARAM NAME='VideoBorder3D' VALUE='0'>
<PARAM NAME='Volume' VALUE='-10'>
<PARAM NAME='WindowlessVideo' VALUE='0'></OBJECT>


확인해보니 되는군여..
아침부터 퀵을 설치를 하다니..ㅋ